Welcome to Tradly, the online toolkit that helps you launch your own e-commerce website or marketplace in Italy for selling products within your community. With our platform, you can create your own professional website and start selling directly to customers, cutting out the middlemen and setting your own prices.
Photo by FotoInToscana by Moira e Raffaella
The world of young Italians who are rejecting international careers and expensive studies in favor of a return to their roots. This trend is more than just a hipster phase. it's a movement of educated Italians who are choosing to embrace traditional craftsmanship and build a future for themselves at home. With youth unemployment still hovering around 35%, it's not surprising that half of the 125,000 Italians who left the country last year were young people. But for those who choose to stay, the rewards can be great. From law students turned farmers to psychologists turned shoemakers, this generation is finding new ways to put their skills and education to work in their own country. With Tradly, you can join this movement and create your own online store or marketplace to sell your high-quality, handmade Italian products to buyers around the world. Our platform is easy to use and includes features like product listings, payment processing, and customer management, so you can focus on perfecting your craft and building your business. By launching your own website or marketplace with Tradly, you can help support the future of Made in Italy and promote the traditions and values that make this country so special. Join us and start your journey today. ## Why Start Your Own Online Store or Marketplace? Empower Your Community with a Custom Online Marketplace - ****Support your community:** By starting your own online store or marketplace, you can help support the businesses and products within your community. This can help create jobs and stimulate economic growth within your area. - **Promote local products:** With Tradly, you can create a platform to showcase and sell the products from your community to a wider audience. Whether you're a farmer, artisan, or small business owner, you can use our platform to reach new customers and promote the unique offerings of your community. Remember starting your own online store or marketplace with Tradly isn't just about the financial benefits. It's also about the sense of pride and connection to your roots. As one young Italian farmer said, "I kind of like the fact that now I'm making concrete products. Before I was selling contracts and ideas, and a lot of hot air." By embracing the tradition of "Made in Italy" and other local communities, you can not only support your local economy and country, but also share the unique culture and heritage of your community with the world. ## Why Choose Tradly? - **Launch your own website or marketplace:** With Tradly, you have all the tools you need to create your own professional website or marketplace for selling products within your community. Our platform is easy to use and includes features like product listings, payment processing, and customer management. - **Help farmers and small business owners get a fair price for their products:** The low prices that many farmers and small business owners receive for their products can make it difficult for them to make a living. By launching your own website or marketplace with Tradly, you can help these individuals get a fair price for their hard work. - **Direct sales:** By selling directly to customers, you can cut out the middlemen who can drive down prices and take a large percentage of the profits. With Tradly, you have more control over the market and can keep more of the money you earn from your products. - **Promote local products and businesses:** By launching your own website or marketplace with Tradly, you can help promote local products and businesses within your community. This can help support the local economy and provide a platform for small businesses to reach a wider audience. - **SEO functionality:** Tradly includes strong SEO functionality to help your website rank well in search engine results and be found by international buyers. Join Tradly today and start selling your products to buyers around the world! It’s easy to launch your store with Tradly - Register for free & Pay as you grow - Customise your template with simple toggle & form based input - [Add Integrations without any code or technical implementations](/integrations) - **Add your Custom Domain ## Payment Gateways avaialable for Italy - Stripe - OpenPayment Platform This is for your users convenience, but if you want to save the transactional cost and trust your community, you can enable simple cash on delivery or pick up at store approach. ## Register a free account
## Setting Up Platform
Write your product title and description. Upload product photos or other media. Set your price, Setup Stocks limit.
Activate Payment gateways
We support multiple payment gateways. If you are interested in implementing a custom payment gateways, let us know in the contact form.
Activate Shipment options
Add your custom domain
Your store is ready to start making money 🚀
## Customising Platform
For a start, get started with a simple one, so you can focus on important aspects of the business.
Add your branding (Set your colours, typography, and other theme settings)
- Business crucial pages like about us, FAQ, Privacy, Terms, contact us page, etc can be created
## Advanced Features
Organise your products into collections (Thematic, promotional, season etc)
- Mini-tools (QR Code Generator, Barcode Generator, Short Link generator, UTM Generator)
- Items with Variances
- Items with Bundles
Read more about Variation Here.
- Limit number of items purchased on platform level (Stocks, Ticket Limits)
- Limit number of items purchased per user
- Limit Minimum Price, Minimum Quantity, Maximum Quantity
- Limit minimum total order size on Payment method level
Read more about how to use this rules here
Learn more about shipping methods.
Custom Fields (Attributes) for Product descriptions & Filters
You can easily add custom fields for your product adding page. And it can be customised to be shown on listing category level.
Learn more about here
- Inventory report
- Sales report
## Growing your Platform
On top of Tradly Free Creator tools. You can add 3rd party apps inside your store for further faetures.
SEO (Structured card image) & Search engine listing preview,
Integrating your online store with Marketing Tools (especially Mailchimp for emails)
Your hosted website can add integrations to run ads. Example: Facebook Pixel, Google Ads Conversion Pixel can be added through Native integrations. or you can use Google Tag Manager integration to do advanced pixel placement in specific pages or custom trigger condition.
Connect with Analytical Tools (like Google Analytics)
Connecting with Feedback & UX monitoring tools (like Hotjar, clarity) (By default, we have feedback form)
Connecting Promotion / Popup tools
Advanced Growth Tactics
- Increase AOV by setting up minimum purchase
- Create Collection pages to get more exposure in Google Search results or thematic celebrations.
## Scaling your Platform
Established and looking to expand & Scale?
- Fleet Management System to manage your own deliveries thus reducing cost and providing end-to-end delightful experience for your customers
- Mobile Apps for your customers, so they can be in touch with you everyday
- Additional Integrations on backend level (Via API and Webhooks) to support with your internal systems